Southeast Asian Commercial Bank (SeABank) in Vietnam visa We have signed a strategic agreement to strengthen digital payments.
This partnership: damWe will leverage our payment solutions, data capacity and expertise to advance our payment services strategy.
Visa and SeABank will focus on five key areas: enhancing customer experience on digital platforms, improving card products and services, optimizing the card services ecosystem, enhancing marketing and communication efforts, and strengthening risk and fraud management.
With Visa’s support, SeABank has introduced new card lines such as Signature, SeATravel, SeALady, SeAEasy, SeAGolf and BRG Elite, which are tailored to different customer segments.
The bank reported an average annual increase of 125% in card transaction revenue.
Stephen Karpin
“Visa is committed to providing the best possible service to our customers,” said Steven Karpin, president, Asia Pacific, Visa.
“We are honored to collaborate with SeABank in realizing our commitment to strengthening Vietnam’s digital payments ecosystem.
“Partnerships are key to our efforts to support banks in improving customer experience and strengthening their risk management capabilities. Visa is committed to working with SeABank to achieve and surpass their long-term goals.”
Nguyen Thi Nga
Nguyen Thi Nga, Executive Vice Chairman of the SeABank Board of Directors, said:
“As part of its digital convergence strategy, SeABank has always prioritized the digitalization of its products, services and operations. Through its recent partnership with Visa, SeABank has brought about significant changes to its card services and created a stronger impression on customers.”
The expanded cooperation with Visa is a prerequisite for SeABank to further enhance efficiency and operational safety, as well as improve customer experience of card products and services on the digital platform.”
