This week’s overview of new tools for merchants includes social commerce, flexible payments, luxury shopping, fulfillment, AI-powered pricing, shopping in the metaverse and more.
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New Tools for Sellers: July 9, 2024
Walmart helps you sell used collectibles. Walmart Marketplace Walmart will allow sellers to list collectibles with no referral fee through September 30, 2024, along with additional benefits: Sellers can (i) display the condition of their collectibles through a new grading system, (ii) build anticipation for new releases by offering pre-orders for their products, and (iii) choose their preferred return policy: no returns, sealed 15-day returns or the standard 30-day Walmart return policy.
Captiv8 integrates with TikTok Shop. Captive 8is an influencer marketing platform for enterprise brands. Tick tock Include integration with TikTok ShopThe integration into Captiv8’s Commerce Suite enhances its social commerce capabilities and strengthens its commitment to growing the creator economy and maximizing creator monetization. This collaboration follows the recent launch of Captiv8’s exclusive branded storefront.
Klarna partners with Adobe Commerce to offer flexible payment options. KlarnaThe deferred payment service “Buy now, pay later” is Adobe Commerce Merchant is Klarna BNPL Other payment options include direct pay, pay after delivery, and installment payments. According to Adobe Commerce, consumers are embracing the flexibility of BNPL services, with data from Adobe Analytics projected to grow by more than 11% in 2024.
Elf Beauty sells real-life products on Roblox. Elven Beauty Real world commerce operated by Walmart, Roblox Virtual Universe gaming platform. elf created a virtual kiosk within Roblox’s elf UP! experience, allowing US visitors to purchase limited-edition physical products exclusive to Roblox. The elf UP! experience was developed in partnership with Egen (cloud development) and Supersocial (metaverse services).
Luxury platform Senser expands to the US sensorLuxury shopping platform Senser enters the US market. Senser partners with over 2,500 brands from over 60 countries to offer a curated selection of over 500,000 luxury items. The platform serves over 2 million affluent customers. All products are shipped directly from European boutiques, allowing consumers to purchase their desired products at 30-60% off retail prices and enjoy a VIP-level professional fashion service experience.
Molly and Liberty partner for BNPL invoicing. MollyThe European-based financial services provider Buy a bow and pay later Provider Libertysupported by media company Bertelsmann. Mollie customers now have the option to pay later for up to 30 days. Riverty’s solution is integrated with Mollie and customers can enable it in the Mollie dashboard. Riverty is available to Mollie customers in Belgium, Germany, Austria and the Netherlands. Mollie currently offers more than 30 payment methods.
Dunnhumby launches AI-powered product sorting tool. DanambyCustomer data science provider has launched an assortment solution that empowers retailers to identify and curate their product range with the help of AI. Retailers can offer localized assortments tailored to the unique preferences of their customer base. Using the planogram feature, retailers can optimize layouts based on customer behavior and implement merchandising rules, restrictions, and AI-powered predictive analytics to quantify product placement.
Google Merchant Center releases Merchant API beta. Google has released the Merchant API beta, an update to the Content API for Shopping. The Merchant API helps you showcase your products with new features, a modular design with independent sub-API updates, and better alignment with Google’s API improvement suggestions. It enables multiple API feeds, enhanced management of ancillary feeds, and support for other shopping feeds such as promotions. New features include simplified promotion status, local feeds, and more.
Co-op teams up with Walmart Commerce Technologies for online fulfillment. Coop We are affiliated with Walmart Commerce Technologies The company is introducing Store Assist, an online fulfillment technology. The app allows retailers to manage pickup, third-party marketplace, ship from store and last-mile delivery orders all in one place. This streamlined omnichannel fulfillment workflow will streamline in-store processes and operationIt eliminates the need for colleagues to switch between quick commerce apps and different devices, improving delivery times and supporting the Co-op’s commerce growth goals.
Amazon Q in Connect empowers customer service agents with step-by-step guides. Amazon Q Connectis a generative AI-powered assistant for contact center agents that recommends step-by-step guides for agents to use in real time. Solve customer problemsAmazon Q in Connect uses real-time conversations with customers to detect customer intent and provide guided workflows to resolve issues.
HyperFinity Launches AI-Powered Pricing for Retailers. HyperfinityHyperFinity, a decision intelligence platform for retailers, has launched an AI-powered pricing product. HyperFinity says the tool delivers data and insights in an easy-to-use alternative to spreadsheets. Users can model commercial scenarios based on pricing decisions, understand the impact on margins, and create AI-driven actions for every product in their product line.