A new report by Reputa, an online reputation monitoring system provided by Vietnam’s state-owned telecommunications giant Viettel, has analysed the country’s fintech sector and released a ranking of the most reputable fintech companies in Vietnam based on their online reputation and reach.
release The report, released on 16 July 2024, leverages extensive data collected from social media interactions and covers 46 fintech companies to explore key trends, developments and key players in Vietnam’s fintech industry.
The analysis includes 54,976 discussions from June 1 to June 30, 2024, providing a solid view of user sentiment and industry trends in June 2024.
The report also includes a ranking of the top 10 fintech companies and top 5 electronic payment platforms in the country, showcasing the most popular fintech companies and digital payment brands in Vietnam based on their presence and discussion on social media platforms.
These rankings are derived from a composite score based on four main criteria:
- Sentiment score measures how favorable users feel about a particular company and is based on an analysis of positive and negative discussions.
- Market Share Discussion Score evaluates the amount of discussion about a particular company relative to the total amount of discussion about all companies in its sector, which indicates how much attention a company is receiving compared to its competitors.
- The interaction score measures the level of interactions (likes, shares, comments) related to discussions about your company compared to the overall interactions across all companies, reflecting how actively users are engaging with content related to your company.
- The Reach score evaluates the reach of your business’ discussions – how widely your business’ discussions are being shared and viewed.
Top 10 Most Popular Fintech Companies in Vietnam Based on Online Reputation (June 2024)
- FE Credit: Originally part of Vietnam Prosperity Commercial Bank (VPBank), it became an independent company in February 2015 and is listed as one of Vietnam’s most reputable fintech companies. Lead It is a consumer finance marketplace with more than 21,000 sales points, 16,000 employees and over 12 million customers.
- Fiin Credit: Founded in 2018, Fiin Credit is a digital finance and consumer credit system in Vietnam. The company uses artificial intelligence (AI) and big data technology to offer peer-to-peer (P2P) lending, consumer loans, buy now, pay later (BNPL) deals, and more.
- BitcoinVN: Founded in 2013, BitcoinVN is a cryptocurrency startup. Offering Exchange services, over-the-counter (OTC) Self-Service Kiosk It allows users to buy and sell Bitcoin for cash or use it for other purposes.
- Midas Protocol: This company the purpose We aim to be the smartest universal wallet that covers all your fundamental cryptocurrency needs, including secure storage, intelligent trading, and portfolio management.
- Citgo: This company provide Technology solutions that improve business efficiency for small and medium-sized enterprises.
- Finhay’s VNSC: The smart investment platform the purpose Providing effective investment decisions, optimization and knowledge for both novice and experienced investors, the platform combines financial products and services from Vina Securities Joint Stock Company (VNSC) with Finhay’s latest fintech technology.
- Sapo Technology JSC: This technology giant Specialize in In its multi-channel management and sales platform, the company offers comprehensive solutions that enable businesses to sell their products through various channels, both online and offline, and has over 100,000 customers.
- mPOS Vietnam: This financial services company provide It is a mobile-based software platform for digital payments. Its mobile POS (point of sale) solutions enable businesses and individuals to conveniently accept credit cards, debit cards, QR codes and e-wallets payments, with a customer base of 100,000 organisations.
- Trusting Social: This AI fintech startup aims to transform credit scoring using big data technology, social, web and mobile data. Trusting Social Claims In 2020, it served 1 billion consumers across Vietnam, Indonesia, India and the Philippines.
- OPES Insurance: Founded in 2018, OPES Insurance is a leading digital insurance company serving the Vietnamese market. The company Owned It is powered by VPBank and has over 12 million customers and nearly 200 million published digital insurance policies.
Top 5 Most Popular E-Payment Brands in Vietnam Based on Online Reputation (June 2024)
- MoMo (M_Service): Vietnam’s leading super app and one of the fastest growing fintech companies Established As of June 2022, MoMo claims to have over 31 million users, over 50,000 domestic partners, and 140,000 payment acceptance locations nationwide with partnerships with 70 banks and international cards.
- VTC Pay: A leading payment gateway, VTC Pay has over 3 million activated e-wallets and Claims Monthly cash flow is over $5 million.
- VNPAY: Established In 2007, VNPay became a leading electronic payment company, providing payment solutions to over 40 banks, 5 telecommunication companies and over 200 e-commerce companies in Vietnam.
- Viettel Money: A digital finance app developed by Viettel Digital Services Corporation, a subsidiary of Viettel. The app is let’s Users can transfer funds, deposit, withdraw money and make online purchases quickly and efficiently.
- ZaloPay: Founded in 2018, ZaloPay is a mobile wallet and payment platform associated with the Zalo messaging app. The platform is I have served It has over 14 million users and offers over 100 convenient services. ZaloPay is owned by VNG Corporation, a Vietnamese technology company.
Top 5 most popular e-payment companies and brands in Vietnam based on online reputation, June 2024, Source: Reputa, July 2024. Reputa’s ranking of the top 5 e-payment platforms is in line with Decision Lab’s survey results. Survey for Q4 2023ranked MoMo and ZaloPay as the top digital financial platforms in Vietnam, with penetration rates of 62% and 45%, respectively. These platforms are followed by ViettelPay (27%), ShopeePay (26%) and VNPay (17%).
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