Prestige Collection, the premier hotel selection by Keytel, the world’s first alliance of independent hotels, has announced the addition of the prestigious Baglioni Hotels & Resorts group to its portfolio. The strategic partnership strengthens the collection’s presence in the Italian and UK markets, adding seven new properties to its luxury network.
The addition of Baglioni Hotels marks a significant milestone in the expansion of The Prestige Collection’s portfolio, which has grown more than 20% between May and July 2024 to a total of 160 hotels. This expansion reflects the brand’s commitment to hotel excellence and its goal to deliver unparalleled experiences to guests around the world.
Baglioni Hotels & Resorts is synonymous with elegance and sophistication and its values are perfectly aligned with The Prestige Collection’s guiding principles of quality and excellence. This mutually beneficial collaboration will not only enhance the reputation of The Prestige Collection, but also raise the international profile of Baglioni Hotels & Resorts.
Gerard Garcia, senior vice president, sales and marketing, Baglioni Hotels & Resorts, said: “Joining the Prestige Collection is a very positive step for both parties. It places our hotel on a par with other renowned hotels and increases our visibility in the international market. We will offer our expertise and exclusive offering of luxury accommodation in key destinations in Italy, the UK and the Maldives.”
These new hotel openings contribute to the rapid expansion that Prestige Collection has experienced this year, highlighting properties such as Rosewood Villa Magna in Madrid and The Athenaeum in London in Europe, Palazzo Versace in Dubai and The Torch in Doha in the Middle East, Maya Ubud Resort and Chatrium Grand Bangkok in Asia, and Nobu Chicago in the US and Hotel Alexander in Mexico in the USA.
In the Maldives, the collection maintains a strong presence with four properties: Baglioni Resort, Hideaway Beach Resort & Spa, Diamonds Atuluga and Diamonds Thudufushi.
With these strategic additions, The Prestige Collection continues to expand its network of luxury hotels and adheres to rigorous standards to offer customers an increasingly diverse and compelling choice for both leisure and business travel.
