Definitions of “e-commerce” companies vary depending on the source. Should “e-commerce” include only companies that sell their own inventory, or does it also include the platforms and technology providers that serve those sellers?
Similarweb: E-commerce & Shopping Company include Retail company, market placeTechnology Platforms. Below are Similarweb’s estimates of the most visited sites in this category.
With 2.3 billion visits in May 2024, Amazon.com became the most visited e-commerce site in the world. In second place was eBay with about 708 million visits.
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Moreover, Amazon.com’s dominance in the United States remained clear.
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Taobao boasts 132 million visits. Chinese Most popular ecommerce sites in May 2024.
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Amazon.co.uk maintained its top spot as the UK’s most visited e-commerce site in May, with Ebay.co.uk coming in second.
