AI is revolutionizing keyword research and analysis for search engine optimization.
I’ve been talking about the capabilities of AI. Generate a new term Identify Search intent For existing terms. But the industry continues to innovate and evolve. Here are three AI tools to analyze keywords, target audiences, content, intent, and more.
The term sniper
The term sniper It identifies the search intent of your keywords and suggests content tips to optimize them. Enter your keywords and the tool will provide you with an analysis.
I typed in “best web hosting” and here’s TermSniper’s analysis:
The primary search intent for this search term is to find and compare the best web hosting services available in 2024. The secondary search intent is to get recommendations and reviews of a specific web hosting provider from a trusted source.
insight
- Tone of voice: Information provided
- The user’s next action: Continue your research
- Web page format: List Articles
- Expert authors needed: necessarily
- Brand authority is needed: High to medium
- Incentives: Yes, various offers such as discounts and promotions are common
- Increased CTR: Yes, we use numbers like “2024,” specific terms like “top picks,” references to famous brands, etc.
This tool pulls keywords that match the search intent. For “best web hosting,” those keywords were “best,” “bluehost,” “wordpress,” and “million.”
TermSniper scores relevant keywords from 1 to 100, depending on how many times each keyword appears in the page copy and meta tags of top-ranking pages. The tool recommends adding words scoring 20 to 100 to your meta title, H1, and first paragraph. Add words scoring 1 to 19 in a natural way throughout the rest of the page.
TermSniper offers 5 free credits for testing, with each credit providing one keyword analysis. Paid plans start at $2 per credit, with a minimum of $10.
SEO.ai
SEO.ai We provide AI-driven research that allows you to refine your keyword lists by your target audience. Basic Terminologyclick the Audience Keywords tab and describe your target demographic. The tool will search for relevant keywords that match that audience.
In the case of “Best Web Hosting,” you described your target audience as “beginner users looking to launch a site.”
Here are the keyword suggestions that SEO.ai matched to my audience:
- “A trusted provider”
- “Starter Plan”
- “refund”
- “low cost.”
You can sort these keywords by search volume and/or difficulty to rank for, and based on these metrics you can launch dedicated pages, add words to existing pages, or both.
SEO.ai offers a 7-day free trial with credit card payment, and paid plans start at $49/month.
Free SEO Keyword Research & SERP Analyzer
Free SEO Keyword Research & SERP Analyzer A custom GPT for all ChatGPT users. It allows you to scrape a Google search results page (or any page) and analyze keyword usage, intent, and target audience.
For “Best Web Hosting”, the tool’s SERP analysis looked like this:
- User Intent: When people search for “best web hosting,” they’re likely looking for comprehensive reviews, comparisons, and recommendations to help them make an informed decision about web hosting services.
- Content freshness: Most of the articles are from 2024, ensuring you are up to date on the latest web hosting trends and services.
- Authority and Trust: The top results come from reputable tech review sites like TechRadar, PCMag, CNET, and highly engaged community platforms like Reddit.
other Chat GPT or Custom GPT The prompt allows the user to adjust the prompt as needed, for example, a follow-up prompt might look like this:
- “What are the most commonly found keywords in search snippets for this query?”
- “What types of pages rank for this search query?”
Users can also identify URL rankings for target queries and instruct Custom GPT to analyze their keywords and usefulness and compare them to the user’s own pages.