Global revenue from entertainment and media companies will grow at an annual rate of 3.9% by 2028 to reach $3.4 trillion, a PwC report said.World Entertainment and Media Outlook 2024-28,It covers 11 revenue segments across 53 countries and regions.
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According to PwC: advertisement Additionally, connectivity (e.g., internet access) is growing faster than consumer spending (gaming, events, app purchases). The study predicts that advertising revenue will exceed $1 trillion by 2026 and double from 2020 levels by 2028.
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Additionally, the study shows the growth of online advertising, with global internet advertising revenues expected to nearly double in 2028 compared to 2021.
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Mainly driven by users in the Asia-Pacific region Gaming Industry It continues to be one of the fastest growing sectors, with revenues predicted to exceed $300 billion by 2028.
