Most U.S. business and supply chain executives say their technology investments are not yielding the expected results. This is according to his 2024 edition of PwC.Digital trend survey in business”
Accounting and consulting firm PwC surveyed 600 practices; supply chain The survey was conducted in January and February 2024 among executives in the U.S. consumer markets, energy, utilities, mining, medical services, pharmaceuticals, industrial products, and technology and communications sectors. This study reveals a significant difference between executives’ expectations of new technology and actual outcomes.
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Most survey respondents said their companies have some level of involvement in generative AI.
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Growth and cost reduction remain top priorities for respondents seeking digital operational solutions. However, many have pointed out that the lack of investment purpose could have long-term effects.
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Priorities such as cybersecurity and regulation data privacy It drives many decisions when investing in operations and supply chain technology.
