I quickly discovered last year how ChatGPT can improve your search engine optimization. Google now claims that its AI tool, Gemini, is more powerful.
So I verified Google’s claims and urged Gemini to do the same. SEO tasks. We used ChatGPT4 and Gemini Advanced, the latest versions of each platform.
This is my discovery.
On-page optimization
My first prompt:
The keyword I’m aiming for is “audio textbook.” This is my article (URL). Is it properly optimized for that keyword?
ChatGPT has listed what we have considered.
I’ll make sure, check:
- Presence and use of “audio textbooks” in important areas (titles, headers, etc.).
- Overall content structure and readability.
- Related Links Practice.
- Technical aspects such as mobile responsiveness and loading speed.
It then generated general recommendations and indicated that it did not analyze the page. Here’s what’s provided for internal links (text in bold):
Make sure you include internal links to other relevant content on your site If not already.
Gemini was even more unhelpful and said:
I couldn’t tell from the article itself whether it was keyword-optimized or not. However, you can search the web to see if there are any SEO best practices you can follow to improve your articles.
I then pasted the entire article into the Gemini prompt. There was no difference.Gemini failed to analyze content and offered routine instead SEO tips.
Content usefulness analysis
The next prompt is:
Is my article useful for people looking for audio textbooks? How can I make it more useful?
Both answers were valuable. Chat GPT provided some good ideas It’s missing from my article, especially the “accessibility features”.
- Expand the content: We include detailed reviews of different platforms that offer audio textbooks, comparing features such as user experience, title availability, and subscription costs (if any).
- User guide: We will provide you with a step-by-step guide on how to access or download these audiobooks from the aforementioned sites.
- Accessibility features: Discuss accessibility options available to users who are visually impaired or dyslexic.
Gemini suggested a good idea of its own.
This article could be more helpful if it included a table comparing different options, including cost, textbook selection, and ease of use.
Interestingly, this time a Gemini visited my page. Although I’m now wondering if Gemini is blocked from doing SEO directly.
It appears that Gemini visited the page when analyzing the content.
keyword research
The next prompt is:
Which keywords should I add to optimize this article? List related keywords, synonyms, close concepts, etc., and explain why each keyword is appropriate in its context. Make it a table.
Offers both platforms Useful keywords They listed “free audiobooks” as their top suggestion. I have duplicated both tables in this article.
