Doing business in only one country and language almost always means missing out on benefits. But doing business internationally adds challenges and complexities. Here are 11 books (six of which were recently published) that can help you succeed across borders.
Top books for success across borders
American Marketing Phrases: Attract and Persuade with American Phrases Liz Croman and Richard Collett
American Phrasebook for Marketing
Packed with colorful illustrations, this book aims to make it fun for non-native English speakers to learn common marketing-related idioms like “bird’s eye view,” “find your niche,” and “fly under the radar.” It’s written by English teacher Liz Chroman and international marketing and communications expert Richard Koret.
Why the World Ran Out of Everything: Inside the Global Supply Chain Peter S. Goodman
How everything in the world can disappear
New York Times economics reporter Peter S. Goodman discusses how the pandemic has revealed the economy’s complexity and fragility. Global Supply Chain And how to improve it.
Mastering Market Entry: United States: A European’s Guide to Succeeding in America Manny Schoenhuber
Master in Market Entry: United States
This book is a strategy guide for European business owners to enter the US market. Sean Huber is a lawyer who represents and facilitates collaboration between European companies and investors in the US.
Spider Web Capitalism: How Global Elites Exploit Frontier Markets Kimberly Kay Huang
Spider web capitalism
University of Chicago Professor Kimberly Kay Huang reports on her groundbreaking behind-the-scenes investigation into the shadowy world of offshore finance and shell companies.
Changing Perspective: Communication Pitfalls in International Business By Irek Zyzanski et al.
Change your perspective
Learn how to avoid stereotypes, develop cultural intelligence, and work smoothly in international teams.
The Language of Global Marketing Wendy McKenzie Pease
The Language of Global Marketing
Pease aims to help businesses Expanding into new markets Optimize your content and communications with global inbound marketing and high-quality translations.
Confessions of an Economic Hitman, 3rd Edition John Perkins
Confessions of an Economic Hitman
This expanded edition of John Perkins’ New York Times bestseller exposes how the U.S. and China use development loans to trap poor countries in a corrupt system. The first edition has been translated into more than 30 languages.
Business Guide to International Trade and Investment By Devinni E. Bailey
International Trade Business Guide
Bailey’s book, published last year, is a comprehensive guide to international trade. Operation and ManagementOur business is centered on import and export logistics.
Transforming Global Supply Chains: Cyberwar, Technology, and Politics Dennis Unkovich
Transforming the Global Supply Chain
Ankovic said, Supply chain issues The problem is not the pandemic, but growing cyber threats, the powerful influence of 3D printing and robotics, and new ways in which countries try to protect their economies from foreign competition.
Building Cultural Agility: Nine Capabilities of Successful Global Professionals Paula Caligiuri
Building cultural agility
Caligiuri combines theory and practical advice for building cultural flexibility, a vital skill for global managers in any industry who want to succeed in their international careers and in managing global teams. One reviewer called the book a “treasure trove of ideas.”
Riding the Cultural Waves: Understanding Diversity in Global Business, 4th ed. By Charles Hampden Turner and Fons Trompenaars
Riding the cultural wave
The 2020 edition of this international classic delves into cultural differences, change management, and more. The author is a leading thinker on globalization.
